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SEO & Digital Marketing for Your Home Inspection Business

Our view on SEO

We pride ourselves on having an honest and transparent relationship with our home inspectors. We know not everyone understands SEO and that’s ok. We will work with you to set realistic goals and expectations.

We have watched Google for a long time. We understand it. We encourage you to invest in SEO and digital marketing with the knowledge that marketing campaigns take time, often 6-12 months of consistent habits. Google doesn’t let new businesses scam their way to the top anymore. They’ve evolved their algorithm to reward consistent delivery of a great user experiences. This is why we bill 6 months at a time.

The bottom line: SEO takes work!

We will help you send the right signals to Google so you can grow your business for the future. We will do it ethically and in-line with best practices.

Want to learn more about our approach to SEO or see how to DIY? Watch our Inspector Marketing presentation from the InterNACHI Pro Inspector's Conference or check out the in-office version.

Please reach out with questions!

Kevin

Kevin Wagstaff
SEO & Digital Marketing Specialist

Foundational

1500
/ 6 months
($250/month)

Take action with your SEO by covering the basics of directory submissions, custom content and making sure your website is optimized.

Ideal if you know you need to get started building your online presence but aren't ready to fully invest for faster results.

Agency

3600
/ 6 months
($600/month)

Agency-class SEO and digital marketing. Amplify your brand awareness and online presence through content creation, frequent newsletters, link prospecting and constant social media engagement.

Ideal for inspectors wanting to dominate their local market.

We limit our SEO services to 3 companies per town or geographic area at any given time. Read why.

Features

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Foundational

  • 1 Custom Written Blog Post Each Month
  • Technical Audit *
  • Schema Markup *
  • Keyword Research
  • Conversion Optimization *
  • Internal Linking *
  • Google Analytics Integration *
  • Google My Business Setup
  • Directory Submissions
  • Initial Strategy Call

Essentials

  • 2 Custom Written Blog Posts Each Month
  • Technical Audit *
  • Schema Markup *
  • Keyword Research
  • Conversion Optimization *
  • Internal Linking *
  • Google Analytics Integration *
  • Google My Business Setup
  • Yelp Setup
  • MailChimp Setup
  • Competitor Analysis
  • Directory Submissions
  • Quarterly Strategy Call
  • Quarterly Rank & Traffic Reporting
  • Quarterly Newsletter for Agents

Agency

  • 2 Custom Written Blog Posts Each Month
  • Technical Audit *
  • Schema Markup *
  • Keyword Research
  • Conversion Optimization *
  • Internal Linking *
  • Google Analytics Integration *
  • Google My Business Setup
  • Yelp Setup
  • MailChimp Setup
  • Competitor Analysis
  • Directory Submissions
  • Monthly Strategy Call
  • Monthly Rank & Traffic Reporting
  • Monthly Newsletter for Agents
  • Monthly Newsletter for Clients
  • Social Media Management
  • Link Prospecting
  • Page Speed Optimization *

Add-Ons

Facebook Ad Management

We can consult on ad content, copy, and targeting to help you get the most return on your ad spending.

Price based on ad budget
Google Ad Management

We can consult on ad content, copy, and keywords to help you get the most return on your ad spending.

Price based on ad budget
* = Our SEO programs require that you have a modern website. Non-CMS sites limit our ability to optimize the site and update content. Slow or non-mobile-friendly sites also get penalized and limit your SEO potential. We reserve the right to not work with modern, well-built sites. Need a new website?
** = Our SEO programs are priced much lower than comparable plans from digital marketing agencies so we can help our Spectora users dominate the competition. For those not using Spectora software, all prices are 2x.