.png?width=250&height=48&name=spectora_full_logo_white%20(3).png "spectora_full_logo_white (3)"){kind=logo}
SEO Checklist for Home Inspectors in 2024
As a home inspector, staying on top of the digital landscape is crucial. One of the best places to start? Your online presence, and specifically, your website and SEO (Search..
Email Marketing Tips for Home Inspectors
It's no secret: everyone kind of hates getting mass emails.
Speed up Email Communications with Customizable Templates
Nothing is more frustrating than having to send the same email on a daily or weekly basis, writing a repetitive message on a seemingly never-ending loop. Many inspectors waste..
Should home inspectors market directly to buyers?
As a home inspector, you're likely used to marketing directly to realtors. But do you market your business directly to homebuyers as well?
Examples of Unique Value Propositions for Home Inspectors
If you've spent some time researching how to market your home inspection business, you've probably come across the term "UVP".
5 Home Inspector Websites that Probably Get More Leads than Yours
Do you ever feel like your home inspection website is just kinda . . . there? Most inspectors build their websites for the basic purpose of social proof. That is, establishing..
10 Free Tools to Up Your Digital Marketing Game
You probably didn't become a home inspector to be a marketer. As a business owner though, you'll have to invest some of your time in marketing, and as someone who works in..
23 Marketing Ideas for Home Inspectors in 2025
Remember when you were too busy to work on marketing in the past few years? Now is the time. 2023 is the year to hone in on your marketing. With the rumblings of a recession in..
Marketing Your Home Inspection Business in 2024
Every home inspector has the same training and skills, more or less. And in an overcrowded industry, technical skills alone won't be what sets you apart from your competition.